Hey, it’s Lefteris 👋 I’m the voice behind the weekly newsletter “The Cloud Engineers.”
I’ve attended a couple of tech events over the past two weeks, and they reminded me just how much value is sitting right there, if you know how to look for it. Most people show up, sit through sessions, and leave. But the real ROI of a tech event goes well beyond the agenda.
Here’s what I’ve learned about making the most of them.
1. Do Your Research Beforehand
Walking into an event blind is a missed opportunity. Before you even step through the door, check the agenda. Which sessions are actually worth your time? Which workshops align with what you’re working on right now? Who’s speaking, and more importantly, who’s attending?
Identify two or three people you’d genuinely like to connect with. Not just big names, but people whose work you follow, whose problems overlap with yours, or whose perspective you’d find valuable. Having that list in your head changes how you move through the event. You stop wande…



